American outdoor sportswear brand Columbia has opened its doors at Jewel Changi Airport. The 1,100sq ft outlet offers a range of premium outdoor essentials for all seasons, including the brand’s Titanium Collection, a range of meticulously designed high-performance sportswear that feature the brand’s most innovative features, fabrics and technology for high-performance, high-intensity activities that can withstand the best and worst of nature’s elements.
Leveraging established working relationships with experts in chemistry, engineering, material research, other related fields, and the brand’s internal team of specialists to create award-winning technologies for the brand such as the Omni-Shade, Omni-Freeze, Omni-Heat Infinity and OutDry Extreme. Columbia ensures that its products meet the needs of consumers who take part in a wide range of outdoor adventures and provide maximum comfort by keeping them warm, cool, dry, and protected wherever they may go.
“We recognise the affinity Singaporeans have towards outdoor sports and we’re excited to better serve the needs of Singapore’s sporting community – especially the growing segment of urban active consumers that seek the best of Columbia’s lifestyle and performance offerings with the opening of this new store,” shared Jaclyn Tan, Vice President of Marketing & Brand, GMG Asia (Columbia’s distributor in Singapore and Malaysia).
The new Columbia store is located at #02 – 241, Jewel Changi Airport, and opens from 10am to 10pm daily.
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